Mobile%20Pic %20MEast%2011. Please tell us something about yourself

Mike J. Zserdin, CEO ur mobile, partner Evergreen Syndicate. Values: Faith, Family, Stewardship, Fitness, Friends. Husband of 1 (21 years) father of 2 (boys: 12, 8)

 
2. How and why did you get involved with mobile ministry?
Always involved in ministry (since college). Growing a mobile platform with broad application. Ministry + Mobile just became one of the natural outflows of the project.
3. What excites you about mobile ministry?
It is the fastest growing communication medium in history. More disruptive than the web and as revolutionary as the printing press. It offers the convergence of all forms of communication print, audio, video, community, all placed in the CONTEXT of the user...where they are at.

4. What aspects of your background/training, books, websites, tools, etc. have been most helpful to you as you’ve moved forward in mobile ministry?
Entrepreneur, Mobile investments, able to see how commercial organizations are leveraging mobile and best practices that translate to ministry.

5. What seem to be some of the biggest obstacles to implementing effective mobile ministry? For you/your ministry? For the Christian world in general?
Creative thinking, allocation of time and effort and talent. NOT money.

6. What is one recommendation you could make that would help an individual or ministry be better able to move forward in mobile ministry?
Don't fixate on an ideal solution. Connect with your audience in the mobile web. Don't be afraid to launch small and recklessly and iterate often.

7. What is one hard earned lesson in ministry you would want to pass on to others here?
It doesn't take a ton of money to have a mobile presence.

8. What area of mobile ministry do you feel the Church need to bring more focus and effort to?
Just a basic understanding of how truly MASSIVE mobile is. It is dwarfing the internet. And an immediate need to deploy simple mobile connecting strategies.

9. What aspect of mobile is overrated in your mind? Why?
Native applications.  They are expensive, hard to maintain and typically serve a specific purpose (like a game). Finally, according to FastCompany (the great app bubble) people stop using them shortly after download.

10. Is there anyone else you’d like to see interviewed regarding mobile ministry?
Terry Storch at Lifechurch.tv

 
Always involved in ministry (since college). Growing a mobile platform with broad application. Ministry + Mobile just became one of the natural outflows of the project.
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